Here’s some lingustistic geekery about the verbification of Google, Bing’s hopeless aspirations that we’ll all be Bing-ing instead one day, and the weird legal issues involved with brand names becoming generic nouns and/or verbs (kleenex, xerox, netflix, youtube etc….While we’re at it, band-aid, velcro, astroturf, q-tips, rolodex, tampax, and saran wrap are surprisingly also brand names that became generic…and there are plenty more.) Fun fun fun!